Business Beyond Borders Podcast Episode #2 – Tony Jacobson, International Sales and Marketing Expert
In this episode of the Business Beyond Borders podcast, we speak to Tony Jacobson about his experience building a wristwatch brand from scratch, among other international achievements.
Originally from South Africa, Tony Jacobson is an international sales and marketing expert, with experience working with global brands in the FMCG, retail, fashion and IT industries.
If you’re a small business wondering how you can break into international markets, Tony has some great tips and hacks on how to source international partners, distributors and buyers without having a big marketing budget.
Tony has travelled to 180 cities in 36 countries in his international business pursuits and has a wealth of knowledge to share!
If you’re a small business thinking of going global, check out the International Business Accelerator – an end-to-end solution that helps micro-to-medium businesses build and implement an international strategy.
In January 2018, we’re running our first IBA Open Day, to give you a taste of what it’s like to be part of a community of visionary entrepreneurs who are all striving for international success.
Come along and experience the first module of the IBA program – Company, where we explore what it takes to be ready to expand overseas and whether you have it. Click here to register today!
Author: Cynthia Dearin
Cynthia Dearin is an international business strategist, advisor, keynote speaker and author of Amazon best-seller Camels, Sheikhs and Billionaires: Your Guide to Business Culture in the Middle East and North Africa. With 18 years of international experience, as an Australian diplomat and management consultant, she is the Founder and Managing Director of Dearin Associates and the International Business Accelerator that helps clients to access opportunities in fast-growing international markets around the world.