What’s happening in fashion? The trends of 2023
As we’re halfway through the year now, it’s a good time to reflect and acknowledge what’s going on in the world around us. The fashion industry is a big part of our daily lives and the global marketplace, with new trends emerging regularly. Trends can often dictate and redefine the way we dress and express ourselves, so it’s essential to stay updated on the different fads and styles that are influencing the global fashion industry.
As trends come and go, let’s look at the ones that have made their mark so far, and some that will likely continue for the remainder of the year.
1. Conscious Consumption
In 2023, sustainability continues to be a driving force in the fashion industry. Consumers are increasingly conscious of the environmental and social impact of their clothing choices, as well as being aware of the environmental impact from the companies they purchase from. This has led to a surge in sustainable fashion practices, such as upcycling, the come-back of second-hand op shopping, ethically sourced materials, and environmentally friendly production methods.
Sustainable efforts also align with global moves to combat climate change, seeing fast fashion on a fast decline. Clothing and footwear brands across the world are embracing sustainability more than ever, making huge efforts to minimise their environmental footprint.
Years ago you could purchase an item of clothing and have it last a decade or longer, but now the fast fashion industry produces garments based on short-lived trends, using predominantly plastic-derived materials to do so. Such products generate incredible amounts of textile waste, something that the industry is increasingly becoming aware of.
With two children I know I am always trying to shop for products that will stand the test of time. I am incredibly conscious of what can be worn and then handed down to younger cousins or family members. Conscious consumption is the best form of sustainability and a way to practise what we preach in looking out for the environment, with products living a second, or even third life.
As we continue through 2023, we can expect to see an increase in eco-conscious designs and consumption, and a focus on transparency throughout the supply chain.
2. Making a Statement through Colour
3. Gender-Fluid Fashion
4. Fashion Meets Tech
5. Nostalgia Reinvented
A continuing trend from last year, we see the embrace and revival of vintage and retro styles again in 2023. Nostalgia returning to take centre stage in the world of fashion, designers are increasingly drawing inspiration from past decades, and reinventing iconic fashion trends to fit the modern taste. The fusion of nostalgia and modernity looks like it’s here to stay, so keep your eye out for 70s, 80s, and 90s inspired looks.
The funny thing about fashion trends is that oftentimes people adapt and begin to adhere to them without taking explicit notice. You might find yourself swapping your old navy tie for a bright pink one, or suddenly decide to wear that old dress that once was squashed at the back of your cupboard.
What do you think of the fashion trends this year, and what it says about the future of the fashion industry?