Cynthia Dearin reveals the international business expansion checklist that she provides small to medium businesses who are looking to go global, and how it helps them avoid costly and fatal mistakes. The checklist covers every aspect of the expansion process and Cynthia discusses the key points that all businesses should consider before diving in head first into a new market.
Cynthia is the Managing Director of Dearin & Associates, Founder of the International Business Accelerator and author of Camels, Sheikhs and Billionaires – Your Guide to Business Culture in the Middle East and North Africa.
There has never been a better time to ‘go global’ and doing business internationally has never been easier… but can women really make it on the International stage? The truth is that when it comes to women owning and running businesses, the picture is a little mixed. On the bright side, women are founding companies […]