Cynthia Dearin reveals the international business expansion checklist that she provides small to medium businesses who are looking to go global, and how it helps them avoid costly and fatal mistakes. The checklist covers every aspect of the expansion process and Cynthia discusses the key points that all businesses should consider before diving in head first into a new market.
Dearin & Associates is an international strategy consulting firm that advises companies on international expansion, market research and modelling, cross-cultural training and strategic business connections.
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