Breaking International Barriers with Kathryn Read
In this episode, Kathryn Read helps small and medium companies to break through international barriers. She explains the importance of research in international markets.
Building a Wristwatch Brand from Scratch with Tony Jacobson
Tony Jacobson is an international sales and marketing expert, with experience working with global brands in the FMCG, retail, fashion and IT industries.
The Vinomofo Journey with Justin Dry, Founder of Vinomofo
Justin Dry, Founder of Vinomofo is an entrepreneur, business owner, mentor, public speaker, and co-founder and joint CEO of Vinomofo, one of Australia’s fastest-growing companies.
Girls on top: Women-led SME’s taking on the world – #1
My team and I run the International Business Accelerator, a structured end-to-end teaching and coaching program to help micro-to-medium sized companies build and implement winning strategies for launching their business internationally. This March, we’re excited to be launching the #GirlsGoingGlobal campaign, to coincide with International Women’s Day. As part of this initiative, we’re showcasing a […]
Does Your International Marketing Strategy Suck? Here’s Why…
This week at the International Business Accelerator, we talked about international marketing and why so many companies get it wrong. Here are four of the mistakes that I see people making all time when it come to international marketing. 1. They fall into the #1 trap of international marketing The number one trap of international […]