Tag: international market entry

Commercial Intelligence: Making Sure Your International Business Fairytale Has a Happy Ending

If you’re in the field of international business, you’ve heard it a thousand times: “Commercial intelligence is vital to the success of an international business venture”. If you’ve been around the traps for long enough, you’ll know how true that is. For those of you wondering what’s so special about commercial intelligence, let me start […]

Why Your Market Entry Strategy Can Make Or Break Your International Business

Table of Contents Mode of market entry? How do I choose a mode of market entry? When you’re expanding a business to a new country, how you take the business into that new international market can make or break the venture. This might sound like a bold claim, but I really believe that the mode […]

Why Aussie Engineering Firms Should Look Abroad

With Australia’s mining boom well and truly over and infrastructure spending at a low ebb in most Australian states, Australian engineering firms looking to the future are right to wonder where new work will come from. The good news is that because the vast majority of the world’s building and infrastructure market lies beyond our […]

What I learnt from my biggest international mistake …

Table of Contents The story But then… And then things got bad… My mistake More than a decade ago, I made an international business mistake, which cost me dearly. I want to tell you about it. I was initially so embarrassed that I couldn’t talk about how I’d stuffed up. But with hindsight, I realise […]

Can little Aussie food companies really take the world by storm?

There has been a lot of talk about Australia becoming the “food bowl” of Asia over the last few years and the trade statistics indicate that Australia’s trade with the rest of the world in food products continues to increase. Take for example, wine sales, which increased in value by 11% in 2016, reflecting increasing […]

Is the “next big thing” for your company overseas?

Table of Contents United States – Something for everyone… especially in services United Kingdom – Technology, high value manufacturing and services Indonesia – Infrastructure, Services and Healthcare The Middles East – Food, FMCG, Education and Training, Renewables and Waste Technology China  – Fresh Produce … and the rest Asia – Professional services and IT As […]

The Best Five Minutes You’ll Spend Today: Top Tips on Choosing an International Market

Are you are small or medium-sized business with aspirations to grow? If you are, then you might be considering international expansion or exporting your product (or service) overseas. Obviously, there are lots of countries you could target, but how do work out which is the right one for your international market entry strategy? Don’t be […]

So… What’s Stopping You From “Going Global”?

Table of Contents They don’t know where to start They believe that they don’t have enough time They think they can’t afford it It’s too risky Is your company successful at home? Do you believe it could do ten times better if you expanded internationally? I know a lot of businesses and owners in that […]

Going Global​: 3 Traps for New Players

Planning to expand a business overseas is an exhilarating prospect, but the road to success is littered with failures. While it’s easy to imagine your company with offices around the globe, leading the world in your particular sector, the reality is far more gruelling. All the more so for small businesses, which typically have little […]

Cynthia Dearin interviews Melinda Richards about SuperSprout

Cynthia Dearin, Managing Director of Dearin & Associates, interviews Melinda Richards about going global with her company SuperSprout, which delivers a 100% pure, real, non-GMO fruit and vegetable powders with no additives, preservatives or artificial colours. Melinda started her own business after 21 years in the corporate world. She was inspired by her entrepreneur father […]