#GoGlobal Blog

Thinking to go global? Explore our latest insights into international expansion – from company readiness, to product-market fit, international marketing, culture and more…

A large cargo ship, heavily loaded with colorful shipping containers, moves across the open water under a cloudy sky.
Company Readiness
Nicolas Briand

Are You Export Ready? 10 Checks for Premium F&B Brands

As a premium Francophone F&B manufacturer, you may overlook Australia in favour of larger export markets like China or the United States. But do not underestimate the potential down under. Australia ranks among the world’s wealthiest nations by per capita income. Its consumers are willing to pay a premium for

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An overhead view of two people's hands at a wooden table, one person in a suit is signing a document in a dark blue folder, while the other person's hands are resting on the table.
International Distribution
Mike Todd

Till Contract Do Us Part: Why Every Distributor Deal Needs a Prenup

Expanding internationally is a lot like getting married. You’ve found a distributor who gets your product, speaks your language (both literally and figuratively), and radiates unshakable enthusiasm for your brand. It feels like a match made in heaven. You picture your products flying off the shelves, the customers falling in

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A smiling woman with curly hair wearing a reflective vest holds a tablet in a warehouse setting, leaning on a pallet jack.
International Distribution
Mike Todd

The Psychology of a Distributor: The Dream Enhancer

In global trade, distributors often operate behind the scenes, but their efforts are indispensable when it comes to entering international markets. While much of the spotlight goes to product innovation and brand positioning, distributors take on the complex, creative work of making someone else’s vision succeed in a new market.

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An illustration of a person in a suit with a money bag over their head, labeled "TAX" across the eyes, set against an orange background, symbolizing the burden or impact of taxes.
International Payments
Justin Hadinoto

Why the One Big Beautiful Bill Act Could Cost You Thousands

Just as international markets begin to recover from Trump’s Liberation Day Tariff saga, another disruptive policy is looming – one with serious implications for globally mobile professionals, international businesses, and the advisors who support them. On May 22, the U.S. House of Representatives narrowly passed the One Big Beautiful Bill

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A businessman in a suit carrying a briefcase walks up a series of floating steps against a white wall, symbolizing progress or a journey.
Company Readiness
Mike Todd

Going Over the Hill: The Psychology of Going Global

There’s something deeply human about crossing boundaries. For centuries, people have left the safety of their clans in search of something better: a new trade route, fertile land, greater opportunity. In business, going global is the modern equivalent of going “over the hill.” But here’s the paradox: while the tools

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A yellow road sign with black text reads "U.S. TARIFFS AHEAD" against a cloudy, dramatic sky.
Regulatory
Cynthia Dearin

Trump Tariffs on Trial

Just when you thought Trump tariffs were old news, they’re back in the headlines. Last week, two colleagues told me that “no one was talking about tariffs anymore” … turns out they spoke too soon. If you’ve been following the story, you’ll recall that on 2 April, the President issued

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Street sign reading 'Think Global Act Local,' symbolizing the balance between global brand consistency and local market adaptation for businesses.
International Strategy
Justin Hadinoto

Balancing Global Brand Consistency & Local Adaptation

Maintaining brand consistency is the foundation for building trust and loyalty with your customers. But when expanding internationally, simply sticking to the same formula won’t cut it. Adapting your brand to align with local cultures, norms, and preferences is just as critical for success. Get it right, and you can

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Digital US dollar bill fragmenting with blue data lines, symbolizing the 3.5% non-citizen remittance tax impact on international fund transfers.
Company Readiness
Tim Sandroussi, OFX

US 3.5% Non-Citizen Remit Tax for Global Clients/Advisors

A significant shift in U.S. financial policy is on the horizon — and it could affect many globally mobile individuals and the advisers who support them. On May 22, the U.S. House narrowly passed the “One Big Beautiful Bill Act” (215-214), which includes a proposed 3.5% excise tax on international

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Business owner woman looking at a laptop, surrounded by packages and business tools, symbolizing online operations and global business readiness.
Company Readiness
John Tinkham

Going Global? Fix This Website Issue First

After four years working behind the scenes at Dearin & Associates, I’ve done a lot, launched landing pages, fixed bugs, tested new tools, stared at code until my eyes glazed over (true story). But this? This blog post? It’s a first. And honestly, it feels like a privilege. Recently, I

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Two engineers wearing yellow hard hats discussing production plans inside a warehouse filled with cardboard boxes and shelving, symbolising contract manufacturing operations.
International Strategy
Justin Hadinoto

A Guide for Finding The Right Contract Manufacturer

Expanding into international markets often involves partnering with contract manufacturers (CMs) to scale production. When done right, a reliable CM can reduce costs, boost efficiency, and help you meet global demand. But this decision is far from straightforward. Too many companies dive into international expansion, assuming their contract manufacturer will

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Tablet and handwritten business strategy notes on desk, symbolizing planning and market research for international expansion.
Competitive Analysis
Insights exchange

Gut Feel: Why Market Research Matters in Global Expansion

Taking your business to a new market can be exciting and daunting, particularly if you’re experiencing rapid growth in Australia. There is the promise of larger overseas markets like China or the US, but rushing in without proper market research can lead to costly mistakes, false starts, inefficient marketing spend

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Illustration of automated supply chain system with conveyor belt, robotic arms, smart forklifts, warehouse shelves, and a digital control interface
International Logistics
Hugh Dixson

Unlock Full Middleware Automation – No ERP Needed

Do You Really Need an ERP to Succeed? For years, ERP (Enterprise Resource Planning) systems have been seen as the backbone of efficient supply chain management. While they are powerful, they’re not always the right solution for every business. Many companies hesitate to invest in an ERP due to high

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Shopping cart with US and China flags and export box symbolizing US-China trade tensions and tariffs
International Strategy
Justin Hadinoto

What The Current US-China Trade War Could Mean for Your Business

“The bell on a tiger’s neck can only be untied by the person who tied it.”– China’s Ministry of Commerce Tensions between the US and China are escalating once again. Both countries have recently imposed steep tariffs on each other’s imports — in some cases, as high as 125%, with

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A homeless person sitting on a city sidewalk with head bowed, wearing worn clothes and boots, symbolizing the human cost of economic disruption.
Company Readiness
Cynthia Dearin

Why April 2 Wasn’t a Shock — If You’ve Been Paying Attention

When President Trump announced sweeping new tariffs on 2 April 2025, markets reeled. Stock indices nosedived. Trading partners scrambled. Global supply chains, already strained, shuddered under the weight of uncertainty. It felt like a rupture, a radical shift in the rules of global trade. But in reality, this is just

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Torn newspaper headlines with words like 'Tariffs', 'Panic', 'Prices', 'Uncertainty', and 'Fear' representing economic tension and trade disruption.
Market Intelligence
Cynthia Dearin

How to Protect Your Business from Trump’s New Trade Blitz

Just as international businesses were getting used to calmer trade waters, the tariff tide is rising again—and fast. On April 2, President Donald Trump announced a sweeping new round of tariffs, including a universal 10% levy on all imports to the US, and a punishing 60% tariff on goods from

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Yellow road sign reading "New Tariffs Ahead!" beside a globe showing North America, with a cargo ship and port in the background—symbolizing global trade impact.
Company Readiness
Cynthia Dearin

How did the Trump administration calculate its Liberation Day tariffs?

On 2 April, the Trump administration unveiled its long-promised “Liberation Day” tariffs. These new tariffs, which the White House has badged as “reciprocal” tariffs apply to 180 countries – almost every trading partner the United States has. President Trump justified the tariffs by claiming that the US has been “looted,

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Stacked warehouse shelves filled with packaged goods, highlighting the need for middleware automation in modern supply chain management.
International Logistics
Hugh Dixson

The Future of Supply Chains: Invest in Middleware Automation Now

The High Cost of Doing Nothing Supply chain management has never been more complex. Companies across every industry are grappling with increased consumer demand, global disruptions, and the constant pressure to reduce costs while improving efficiency. Yet, many businesses still rely on outdated systems or manual processes that lead to

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A magnifying glass focusing on a target with an arrow hitting the center, symbolizing precision, accuracy, and data-driven decision-making.
Competitive Analysis
Hugh Dixson

How Data Quality Impacts Your Bottom Line (And How to Fix It)

Bad Data = Bad Business Poor inventory data = missed orders. Slow updates = lost revenue. Disconnected systems = frustrated suppliers and customers. Data quality issues disrupt supply chains and create costly inefficiencies. Bad data quality in business can often feel like the blind leading the blind. Without accurate data,

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Close-up of a computer screen displaying a spam or phishing email inbox with suspicious subject lines, highlighting common cyber threats businesses face.
Company Readiness
Justin Hadinoto

Don’t Get Hooked: How MSMEs Can Spot and Stop Phishing Scams

If you’ve been following our blog, you may remember our recent article on how to spot and prevent impersonation scams in 2025. Today, we’re diving into another growing cyber threat: phishing scams. Unlike traditional hacking, phishing doesn’t rely on breaking through firewalls—it exploits human psychology. Scammers prey on urgency and

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"Business professional in a suit overlaid with a modern city skyline and financial growth charts, symbolizing global trade trends and economic opportunities for MSMEs in 2025.
Company Readiness
Justin Hadinoto

Navigating Global Trade in 2025: Trends MSMEs Must Watch Closely

2025 has barely begun, and yet the global trade landscape is already shifting dramatically. From Washington to Beijing, foreign policies are changing, alliances are being tested, and industries are bracing for impact. For MSMEs looking to expand internationally, these shifts present both risks and opportunities. New tariffs, trade barriers, and

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A man in a business suit wearing a white mask sits at a desk, using a laptop and talking on a blue corded phone, symbolizing impersonation scams.
Company Readiness
Justin Hadinoto

Protecting Your MSME: How to Spot and Prevent Impersonation Scams in 2025

As micro, small, and medium-sized enterprises (MSMEs) expand into international markets, they become prime targets for impersonation scams. These fraudulent schemes not only threaten financial stability but also damage hard-earned reputations and erode customer trust. Understanding how these scams operate and how to protect against them is crucial for safeguarding

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Warehouse worker manually processing inventory with a barcode scanner and laptop, highlighting inefficiencies in supply chain management.
International Distribution
Hugh Dixson

Are Manual Processes Killing Your Supply Chain? Here’s What to Do Instead

The Hidden Cost of Manual Data Entry Manual order processing, inventory updates, and data reconciliation are time-consuming and error-prone. These inefficiencies add up: Every year, supply chain inefficiencies cost businesses millions. 50% of these inefficiencies are caused by manual processes. It’s the classic horror story: An urgent order gets emailed

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A small American flag placed on a map of the United States, symbolizing the impact of U.S. policies on global trade and international markets.
Company Readiness
Justin Hadinoto

Trump’s Return to Power: Implications for Global Trade in 2025

As the world’s largest economy and a dominant force in global trade, the United States is once again at the center of global attention following Donald Trump’s return to power. Within his first week back in office, President Trump signed 45 Executive Orders—several of which have important implications for international

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A diverse team of professionals collaborating in a modern office, reviewing marketing strategies and branding materials
International Strategy
Cynthia Dearin

Why Investing in Your Brand and Marketing Assets is Essential for International Expansion

When companies scale internationally, finding the right channel partners is a big milestone. But once you’ve secured them, the next challenge is equipping them with the tools they need to market and sell your products effectively. Pricing books, ordering processes, and supply chain logistics are important, but increasingly, we’re seeing

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Close-up of diverse team members stacking hands together in a show of unity, teamwork, and collaboration in a professional setting.
International Teams
Cynthia Dearin

Five Ways to Make Goal-Setting Work for Your Team

As I wrote in my recent piece, Is Goal-Setting Just A Bunch of Hype? the process of setting goals promises great things for companies but often falls short. However, when done correctly, goal-setting can be a game-changer, especially for businesses in a scale-up or international expansion phase. Over the past

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Close-up of a person's hand using a pen to review financial documents with a calculator in the background, symbolizing strategic planning for pricing products in international markets.
International Pricing
Mike Todd

Cracking the Code: How to Price Your Product for International Markets

Expanding into international markets is an exciting milestone for any business. However, one of the most complex challenges you’ll face is pricing your product competitively and profitably across diverse global markets. The stakes are high: price too low, and you risk eroding profit margins; price too high, and you may

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Person brainstorming in front of a wall with colorful sticky notes, symbolizing strategic planning and goal-setting, illustrating concepts from the blog post 'Is goal-setting just a bunch of hype?
Business Leaders
Cynthia Dearin

Is goal-setting just a bunch of hype?

It’s January and as we start the new year the internet is awash with posts about goal-setting. Particularly popular these days is the contrarian theme “why goal-setting doesn’t work” and you may be wondering, “Is it true? Is goal-setting just a bunch of hype?” My personal belief is that goal-setting

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Two business professionals exchanging documents across a table in a modern office setting, symbolizing collaboration and professional agreements.
Funding and Financing
Justin Hadinoto

Financing Your Global Expansion: Funding & Grants

Expanding your business internationally is an exciting opportunity—but let’s be honest, it comes with a hefty price tag. For micro, small, and medium enterprises (MSMEs) like yours, finding the right funding to scale globally is often the biggest challenge. It’s no surprise that a lack of financing is one of

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A business consultant guiding a client on market expansion strategies using a laptop in a modern office setting.
Business Leaders
Hsu Lin

Expanding Your Brand into New Markets: Why Communications Matter

Congratulations, your business has done so well in Australia – it’s time to bring your success into another market. Introducing your brand into a new territory is exciting, but it can be just as challenging. Take it from my years of experience working with companies in Southeast Asia, I have

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A professional business presentation in progress, featuring a speaker in a gray blazer holding a microphone addressing the audience.
International Customers
Justin Hadinoto

Sustainable Practices in Business: Why Ethics and Sustainability Matter

In today’s interconnected global economy, sustainability and ethical practices are no longer optional for businesses looking to expand internationally —they are essential. As more governments implement regulations to curb unsustainable practices and consumer preferences shift toward ethical companies, businesses must prioritise sustainability to thrive in global markets. In this blog,

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Close-up of a person in a grey suit with a black minimalist watch and brown leather strap, showcasing timeless style and sophistication in an outdoor setting.
Company Readiness
Mike Todd

2025 Fashion Forecast: Sustainable, Digital, and Inclusive Style

As we step into 2025, the fashion industry is building on the successes of 2024 while pivoting towards a transformative year as consumers seek sustainability, authenticity, and innovation. Let’s look at the trends likely to define the fashion landscape, including what worked in 2024 and what’s on the horizon. 1.

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Close-up of professionals collaborating at a desk, working on laptops and a desktop keyboard. A pen is held by one person, pointing at the screen, symbolizing teamwork, digital solutions, and modern technology.
International Logistics
Justin Hadinoto

How to Harness Digital Tools for Global Reach

The global digital transformation of the last few years has revolutionized how companies operate and expand internationally. Businesses can now be run remotely and staffed by teams spread across the globe, and international transactions can be sent and approved instantly. Companies have unprecedented opportunities to connect with diverse customers through

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Mining industry shot at the top view
Company Readiness
Pooja Kunaparaju

Australia: A Mining Powerhouse: Opportunities, Challenges, and the Road Ahead

Australia has long been a global leader in the mining sector, renowned for its abundant mineral resources, stable political environment, and world-class infrastructure. The industry is a cornerstone of the Australian economy,contributing significantly to GDP, employment, and export revenues. However, the sector is also facing increasing challenges, such as environmental

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International Payments
Cynthia Dearin

Getting paid in international markets

Many companies that I speak to – both in the SME sector and at the big end of town – face challenges with getting paid on time (or at all) when they sell to customers overseas. In the worst-case scenario, payment problems may force a company out of business in

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American flag waving in the homes
Business Leaders
Pooja Kunaparaju

What’s at Stake for Global Trade in the 2024 U.S. Election?

The upcoming U.S. election isn’t just a simple domestic issue; it could have wide-ranging effects on world trade. Rules on international economic relations, particularly with large players like China and the EU, as well as key trading partners such as Australia, could be dictated by policy from Donald Trump or

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International Market Entry
Cynthia Dearin

International Mode of Market Entry: Investment Strategies

Interested in expanding your business internationally and learning more about international modes of market entry? Pick up a copy of my latest book, Business Beyond Borders: Take Your Company Global. In my previous posts, I discussed two of the lower-risk strategies when it comes to international mode of market entry

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International Market Entry
Cynthia Dearin

International Mode of Market Entry: Transfer Strategies

Interested in expanding your business internationally and learning more about international modes of market entry? Pick up a copy of my latest book, Business Beyond Borders: Take Your Company Global. In my last blog on international modes of market entry, I talked about trading strategies, such as exports and ecommerce.

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International Market Entry
Cynthia Dearin

International Mode of Market Entry: Trading Strategies

Interested in expanding your business internationally and learning more about international modes of market entry? Pick up a copy of my latest book, Business Beyond Borders: Take Your Company Global. If you’ve decided to expand your business internationally and chosen a market to enter, you’ll need to decide on a

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Cross-Cultural Management
Cynthia Dearin

What is Culture? How Cultural Differences Impact International Business

Interested in expanding your business internationally and learning more about culture? Pick up a copy of my latest book, Business Beyond Borders: Take Your Company Global. As I mentioned in my post Bridging the Cultural Divide, culture has visible and invisible layers, just like an iceberg. The visible aspects of

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Pricing contract negotiation of distributor
International Distribution
Mike Todd

Financial Stability: A must-have when choosing an international distributor

When expanding internationally, the financial stability of your distributor is just as crucial as your own. An unstable distributor can jeopardize your global ambitions. Instead, aim for a partner who can elevate your business to new heights. This blog will show you why a financially viable distributor is beneficial and

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lots-of-apple-ready-to-export
International Distribution
Justin Hadinoto

How to Export Food Products from Australia: A Comprehensive Guide

Are you an Australian food manufacturer looking to expand your business internationally? There are almost endless opportunities for international expansion – the world loves Aussie food – but there are also plenty of hoops to jump through regarding government regulations that exporters must comply with. To help you, we’ve compiled

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Vietnams-rise-as-a-manufacturing-and-tech-hub
Blogs
Justin Hadinoto

From Coffee Beans to iPads: Vietnam’s Rise as a Manufacturing & Tech Hub

Are you seeking to expand your manufacturing or tech business into Southeast Asia? Look no further than Vietnam. With its dynamic and resilient economy, Vietnam offers unparalleled opportunities characterized by its robust manufacturing capabilities, a thriving tech sector, and a wealth of government incentives. Discover why you should consider Vietnam

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bridging-the-cultural-divide
Cross-Cultural Management
Cynthia Dearin

Bridging the Cultural Divide

Interested in expanding your business internationally and learning more about culture? Pick up a copy of my latest book, Business Beyond Borders: Take Your Company Global. I know from experience that one of the key challenges that companies – small and large – face when it comes to international expansion, is

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red_ocean_out_there_sussing_out_the_competition-image
Blogs
Cynthia Dearin

International Competitor Analysis: It’s a Red Ocean Out There…

Because ‘going global’ is such an involved process, doing competitor analysis is often overlooked. Myths abound in this space. CEOs say things like “we’re just going to focus on what we do and not get hung up on the competition” or “we’re just a small company, we don’t need to

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four-reasons-to-expand-your-manufacturing-company-to-indonesia
International Customers
Justin Hadinoto

Four Reasons to Expand Your Manufacturing Company to Indonesia

If you’re a manufacturing or technology company eyeing expansion into Southeast Asia, Indonesia offers a wealth of promising opportunities. Here are four reasons why expanding into this vibrant market could be your next strategic move: 1. Manufacturing Prowess Indonesia stands as a manufacturing powerhouse, surpassing the UK, Russia, and Mexico

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Blogs
Mike Todd

10 “Must Haves” When Selecting an International Distributor

Finding your international distributor is a little like getting married. It’s all about envisioning the future, navigating through uncertainties, and nurturing a relationship that promises growth and success. To put it simply, you have to think long-term. Much like finding “the one”, selecting the right distributor requires careful consideration, compatibility,

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international-trends-in-clothing-footwear-and-fashion
Company Readiness
Mike Todd

International Trends in Clothing, Footwear, and Fashion in 2024

What’s happening in fashion? The trends of 2024 As we’re halfway through the year now, it’s a good time to reflect and acknowledge what’s going on in the world around us. The fashion industry is a big part of our daily lives and the global marketplace, with new trends emerging

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Cultural-awarenessa-the-cure-to-failing-in-germany
Cross-Cultural Management
Samuel Davies

Cultural Awareness, the Cure to Failing in Germany

Expanding overseas is an expensive task. Companies invest in logistics, lawyers, new marketing campaigns, sales strategies and the list continues. Having invested heavily, you do not want your market entry to fail. Yet, for three out of four overseas subsidiaries, failure is the reality. A core reason is that companies

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four-mistakes-to-avoid-in-2024
Blogs
Cynthia Dearin

International Market Selection: Four Mistakes to Avoid in 2024

Scaling your venture across multiple markets is still the most effective way of increasing its value… if you get it right. But if you’ve decided to “go global”, which markets should you sell to? Here’s four international market selection mistakes to avoid as you craft your international strategy.

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how-to-choose-the-right-payroll
International Payments
The Polyglot Group

How to Choose the Right Payroll Provider in 8 Questions

Payroll plays one of the most crucial functions in your business. This department is in charge of calculating the salary, hours worked and additional costs accrued based on the relevant state or national regulations. They are a make or break factor for employees. An American study found that 49% of

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pricing-alchemy
International Pricing
Andrew Sharpe

Pricing Alchemy: Crafting a Strategic Formula for Value-driven Success

Whether you’re selling in your domestic market or further afield, how you price is critical to how customers perceive value in your offering. Your overall strategy should be reflected in your pricing. In other words, price should not drive your product and service; the results you produce, the service you

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getting-your-international-pricing-right
International Pricing
Cynthia Dearin

Getting Your International Pricing Right: 3 Keys to Success

There are a number of challenges when it comes to pricing your products for international markets. Companies making everything from air-fryers to software fail to consider how the quirks of the target international market will affect price – they just go with the same pricing strategy they use at home.

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international-pricing-7-things-your-wrong
International Pricing
Cynthia Dearin

International pricing: 7 things you’re probably getting wrong

If you’re selling internationally you want to be making sales and making a profit, right? And while many businesses work hard to understand how to price correctly at home, most don’t put in the same amount of effort when it comes to international markets. That’s why an awful lot of

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price-strategy
International Pricing
Andrew Sharpe

How to make sure your pricing is on the money

Wondering how to get your pricing right? Read on. There are a number of aspects and best practices that you should consider when pricing your products or services and that’s what this blog is about. Here are some of the best practices that you should review and apply to any

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how-to-expand-and-grow-your-business-globally-with-an-EOR
Blogs
Monica Charlton

How to Expand & Grow Your Business Globally with an EOR

With the globe more interconnected than ever before, businesses can say goodbye to geographical boundaries – and hello to international expansion! Businesses are now looking to expand more quickly and smoothly, and are able to grow on a much larger scale. But where do you begin? How do you even

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asia-ecommerce-companies
Market Intelligence
Kathryn Read

Top SouthEast Asia ECommerce Companies: Shopee, Lazada and Co.

With a growth rate of 20.6% in 2022, the southeastern Asian (SEA) region is forecast to see the fastest growing ecommerce retail growth in the world. Sales of Southeast Asia ecommerce companies are expected to reach $89.67 billion and to cross the $100 billion mark in 2023. There are more

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currency-of-exporting
International Payments
Grant Murray

The Currency of Exporting

As a tumultuous year comes to a close, it’s time to take a look at how financial market movements have, and are indeed – affecting exporters. The Reserve Bank of Australia has steadily raised rates to 3.1% across the calendar year, in reaction to spiralling costs and inflation (7.3%). From

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Blogs
Cynthia Dearin

International Expansion: Building a Global Team

Who is in your international team is just as important as choosing the right market or the right distributor. The team is the vehicle that will deliver your global vision for you – these are the folks who are going to get stuff done. Pre-COVID19, there was a lot of

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Blogs
Cynthia Dearin

Navigating Foreign Rules and Regulations

Interested in expanding your business internationally? Pick up a copy of my latest book, Business Beyond Borders: Take Your Company Global. Welcome to the ‘why’, ‘what’ and ‘how’ of the regulatory challenges that come up in an international expansion. Specific regulations vary from country to country and from industry to industry

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International Logistics
Cynthia Dearin

International Logistics: Seven steps to a successful shipment

Interested in expanding your business internationally? Pick up a copy of my latest book, Business Beyond Borders: Take Your Company Global. As I’ve discussed in my previous blogs on international logistics and export documentation, there’s a lot to make sure you get right when shipping products overseas. Follow this checklist

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International Logistics
Cynthia Dearin

International Logistics: The Low-Down for Manufacturers

Interested in expanding your business internationally? Pick up a copy of my latest book, Business Beyond Borders: Take Your Company Global. Congratulations – you have made a sale to buyers overseas. Now, how do you get the goods to your new international customer efficiently, competitively, securely, and legally? It’s time to

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Getting your export documentation right
Blogs
Cynthia Dearin

International Logistics: Getting your export documentation right

Interested in expanding your business internationally? Pick up a copy of my latest book, Business Beyond Borders: Take Your Company Global. When sending goods overseas, you will need to complete a suite of ‘export documentation’ which will enable your goods to traverse international barriers and arrive safely at their destination. To

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us-sales-tax-feature-image
Regulatory
Cynthia Dearin

International E-Commerce: When do I need to pay US Sales Tax?

You’re a small, family-owned business that manufactures consumer goods. In the last couple of years, innovative new products you’ve created plus a global e-commerce boom have prompted you to start selling internationally. So far, you’ve dipped a toe into several international markets, using e-commerce marketplaces and it’s going well, particularly

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e-commerce-website-image
International Marketing
Cynthia Dearin

Getting Started in International E-Commerce?

Interested in expanding your business internationally and learning more about international modes of market entry? Pick up a copy of my latest book, Business Beyond Borders: Take Your Company Global. If you sell consumer products and you’re keen to launch into the international space, e-commerce is a great way to

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distributer-image
International Distribution
Cynthia Dearin

Sourcing trusted international distributors – tips for new players

If you’re new to ‘going global’, working with a local distributor can be a good way to enter an international market. Teaming up with a business that already has feet on the ground can bring huge gains. Whereas your business probably has specialist expertise in a particular field or technology,

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finance-global-expense-image
Company Readiness
Team Cape

How To Take Your Expense Policy Global

As your business grows, you might be thinking about tapping into new regions or markets. While there’s a lot you can do remotely, you’re likely going to need a local team on the ground to realise your vision of building a global company. Along with recruiting local team members and

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international-team-image
International Teams
Cynthia Dearin

Want a happy, productive global team? Here are five keys to success.

At my company, we spend our time helping other companies scale internationally, which means that we end up working with a lot of international teams. It doesn’t hurt that our own team has been international since 2016. We have people from Australia, the Philippines, the United States, India and Jamaica

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recruitment_building_an_international_team_image
International Teams
Simon Drake

Recruitment and Building an International Team

More and more businesses are actively doing more globally, and in many ways, the borders for international trade may look easier to overcome now because we are doing more business virtually. However, when it comes to recruitment, and finding the right people – your ability and the speed at which

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international_client_avatar_image
International Customers
Cynthia Dearin

Your Ideal International Client: Creating Your Client Avatar

Interested in expanding your business internationally and learning more about targeting international clients? Pick up a copy of my latest book, Business Beyond Borders: Take Your Company Global. In previous posts, we talked about two key aspects of understanding your international ideal clients: market segmentation and market research. Now it’s

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your_ideal_international_client_market_research
International Customers
Cynthia Dearin

Your Ideal International Client: Market Research

In my previous post, I talked about the four levels of market segmentation when it comes to international marketing, and how they can be applied in different contexts. Now let’s talk about your ideal client and how you can conduct market research to understand their needs and challenges better. Your

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market_segmentation_image
International Customers
Cynthia Dearin

Your Ideal International Client: Market Segmentation

As your business expands overseas, you’ll want to build relationships with your ideal international clients. These are the prospects that are most in need of your services, who will get the most value from your offering. They are the most likely to buy from you, and most likely to generate

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Australian_manufacturing_businesses_going_global_image
International Strategy
Kate ORourke

Four Aussie manufacturing businesses that are killing it on the global stage

Manufacturing in Australia has had a long and proud history, but over the last 30 years the industry has stagnated. Aussie companies have been unable to compete with our neighbours on cost due to distance, higher wages and the price of energy. Governments and large corporate companies offshored manufacturing projects,

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International Strategy
Cynthia Dearin

Why You Need an International Strategy … even now!

As I write this post, the COVID-19 pandemic is reshaping the global business landscape and the world as we know it. For many executives, just surviving is a fight to the death and expanding internationally is the last thing on their minds. But if you’re a business leader with big

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International Strategy
Cynthia Dearin

3 Things You Must Do to Scale Your Manufacturing Business Globally

As I wrote recently in Why Strategy is Key to Expanding Your Manufacturing Business Globally, there are plenty of opportunities for manufacturers to scale internationally in 2021, but it’s definitely not a risk-free exercise. There are some key things that you need to get right if you want your international

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strategy_key_expanding_your_manufacturing_business_globally_blog
International Strategy
Cynthia Dearin

Why Strategy is Key to Expanding Your Manufacturing Business Globally

Manufacturing in Australia is on the upswing. Despite the chaos that COVID19 created in 2020, the sector is bouncing back, thanks to a combination of pent-up demand, reshoring bringing some production back home and robotics driving reductions in production cost. Many manufacturing companies – including our clients – are also

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Regulatory
Nitij Pal

Should PACER Plus mean open skies?

Key points PACER Plus is the prospective trade and economic agreement between Australia, New Zealand and the Forum Island countries. The provision of regular, reliable and competitive transport services is crucial for the Forum Island countries. Australia and New Zealand typically maintain policies of liberalisation when it comes to aviation

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Regulatory
Nitij Pal

What you need to know about bribery and corruption in Australia

Bribery and corruption aren’t words that are usually associated with doing business in Australia, but several high profile cases and an international report have recently brought the issue into focus again. The most notorious of these is the case of Russell Waugh, a former senior executive of infrastructure giant Leighton

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International Marketing
Cynthia Dearin

International Marketing: How to make your message stick in overseas markets

Companies encounter a bunch of challenges when it comes to marketing in other countries. Marketing departments often don’t know much about the business and cultural context of the international audiences they are trying to reach. Sometimes they are also unsure about what kind of marketing they should be doing, so

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Cross-Cultural Management
Cynthia Dearin

Five Top Tips on Creating Trust in International Business

This week, I’ve been reading a great book by Stephen M.R. Covey (son of the author of 7 Habits of Highly Effective People) called The Speed of Trust, and this has prompted me to think about the importance of trust in international business. Too often, trust in international business is low. This

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