Scaling your venture across multiple markets is still the most effective way of increasing its value… if you get it right. But if you’ve decided to “go global”, which markets should you sell to? Here’s four international market selection mistakes to avoid as you craft your international strategy.
There are a number of challenges when it comes to pricing your products for international markets. Companies making everything from
If you’re selling internationally you want to be making sales and making a profit, right? And while many businesses work
With the Federal election out of the way, Covid on the wane and the war in Ukraine losing its shock
You have thought about what IP you have in your business, the different types of IP rights and about how
Whether you are setting-up shop in a new country, or just selling your stuff there, you will need a strategy
Who is in your international team is just as important as choosing the right market or the right distributor. The
Interested in expanding your business internationally? Pick up a copy of my latest book, Business Beyond Borders: Take Your Company Global.
Many companies that I speak to – both in the SME sector and at the big end of town –
Interested in expanding your business internationally? Pick up a copy of my latest book, Business Beyond Borders: Take Your Company
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Dearin & Associates is an international strategy consulting firm that advises companies on international expansion, market research and modelling, cross-cultural training and strategic business connections.
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