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Backdoor Shoes expands to Asia Pacific with roadmap for further global expansion

Dearin & Associates gave us the clarity and direction we needed to expand confidently across the Asia-Pacific region. Their in-depth market analysis and actionable recommendations identified the best countries to target, outlined key pricing and distribution strategies, and removed much of the uncertainty around international growth. Thanks to their expertise, we now have a clear, prioritised roadmap for scaling Backdoor Shoes globally with focus and confidence.

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Mike Todd

With more than 30 years of experience in building brands in overseas markets and turning them ‘international first’ businesses, Mike possesses extensive knowledge of the UK & EU markets, as well as experience in the US, Middle East and APAC regions. Through his deep-dive philosophy into other cultures’ processes and procedures, he brings a rare entrepreneurial zeal to the international launch process. Having a strong grasp of the risk-reward paradigm that can grip the founder in ‘expansion hesitation’, Mike can offer a steady ship in navigating the headwinds on the way to global success. Learn more.
Picture of Mike Todd

Mike Todd

With more than 30 years of experience in building brands in overseas markets and turning them ‘international first’ businesses, Mike possesses extensive knowledge of the UK & EU markets, as well as experience in the US, Middle East and APAC regions. Through his deep-dive philosophy into other cultures’ processes and procedures, he brings a rare entrepreneurial zeal to the international launch process. Having a strong grasp of the risk-reward paradigm that can grip the founder in ‘expansion hesitation’, Mike can offer a steady ship in navigating the headwinds on the way to global success. Learn more.

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Work with Mike Todd

International sales strategist who works with companies to improve distributor performance and build effective international sales channels.

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