Unlocking Retail Success in China: Strategies for a Booming Market
Happy Chinese New Year! As we usher in the Year of the Snake, it’s the perfect time to talk about one of the most exciting and dynamic retail markets in the world—China. Have you ever wondered what it would take to crack the code for this market? It’s no walk in the park, but the […]
2025 Fashion Forecast: Sustainable, Digital, and Inclusive Style
As we step into 2025, the fashion industry is building on the successes of 2024 while pivoting towards a transformative year as consumers seek sustainability, authenticity, and innovation. Let’s look at the trends likely to define the fashion landscape, including what worked in 2024 and what’s on the horizon. 1. Sustainable Fashion as a Baseline, […]
International Competitor Analysis: It’s a Red Ocean Out There…
Because ‘going global’ is such an involved process, doing competitor analysis is often overlooked. Myths abound in this space. CEOs say things like “we’re just going to focus on what we do and not get hung up on the competition” or “we’re just a small company, we don’t need to do competitor analysis, that’s for […]
Design Matters: Could Manchester United’s new kit determine their destiny this season?
Ok, a quick disclaimer! I am a Man Utd fan – so not only as a fan, but also as a junior buyer, did I feel the pain of the 1996 grey kit fiasco. So this big question is, is history going to repeat itself? As we approach the start of the 2023/24 Premier League […]