Design Matters: Could Manchester United’s new kit determine their destiny this season?
Ok, a quick disclaimer! I am a Man Utd fan – so not only as a fan, but also as a junior buyer, did I feel the pain of the 1996 grey kit fiasco. So this big question is, is history going to repeat itself? As we approach the start of the 2023/24 Premier League […]
International Competitor Analysis: It’s a Red Ocean Out There…
https://vimeo.com/642286388 Interested in expanding your business internationally and learning more about international competitor analysis? Pick up a copy of my latest book, Business Beyond Borders: Take Your Company Global. Because ‘going global’ is such an involved process, doing competitor analysis is often overlooked. Myths abound in this space. CEOs say things like “we’re just going […]
