How do I source and engage trusted international partners?
Table of Contents Step #1 – Understand why you want a partner Step #2 – Select partners. Don’t let them select you Step #3 – Tap the network and do your research Step #4 – Analyse your potential partner Step #5 – Start with a framework If you’re new to ‘going global’, working with a […]
Why Your Market Entry Strategy Can Make Or Break Your International Business
Table of Contents Mode of market entry? How do I choose a mode of market entry? When you’re expanding a business to a new country, how you take the business into that new international market can make or break the venture. This might sound like a bold claim, but I really believe that the mode […]
5 Tips for Choosing the Right International Market for Your Business
At the International Business Accelerator, I recently taught a workshop with my colleague, Peter Evans on choosing the right international market for your business to expand to. This is a big topic and an important one, because if you get your choice of market wrong, it can have serious implications for the success of your […]
3 Great Ways to Take Your Company Overseas
If you’re part of a small or medium-sized company (SME) which is looking to grow, the thought of expanding your business overseas might excite you. Or terrify you. Or both. Either way, when you consider the time, resources and energy involved in launching a new venture in a new country, it can be a daunting […]
