Expanding Your Brand into New Markets: Why Communications Matter
Congratulations, your business has done so well in Australia – it’s time to bring your success into another market. Introducing your brand into a new territory is exciting, but it can be just as challenging. Take it from my years of experience working with companies in Southeast Asia, I have learned that international success requires […]
Attention Business Leaders, Global Expansion Starts With You
Assuming a leadership role is no piece of cake, as leaders hold a huge burden to drive a business to success. For business leaders with aspirations to “go global”, a key question is whether or not you have the right mindset to expand overseas. Your readiness and willingness to take the risk, to use your […]
