International Product-Market fit … how much due diligence should I do?

I’m thinking of selling my product overseas. What level of due diligence should I do to make sure the product is suitable for the local market? This is a question that came across my desk recently and it’s a great one, because there’s an almost endless amount of market research that you could do on […]

Why COVID-19 has made international strategy more critical than ever before

The COVID-19 pandemic is reshaping the global business landscape and the world as we know it. For many executives, just surviving is a fight to the death and expanding internationally is the last thing on their minds. But if you’re a business leader with big dreams, you still need an international strategy. COVID-19 has slowed […]

International Market Selection: Increase your Chances of Success

In Part Two of this episode around Choosing the Best Market Entry Strategy, we delve a little deeper into the market selection process, outlining what to consider before making the decision, and the questions you should be asking to assess the risk and increase your chances of success.

International Market Selection: Common Mistakes

This is Part One of a two-part interview, so keep an eye out for the next episode where we delve a little deeper into the market entry strategy, outlining what to consider before making the decision, and the questions you should be asking to assess the risk and increase your chances of success.

How to Overcome Challenges with Oriana Nasser, Jerusalem Stone Group

episode 12 How to Overcome Challenges with Oriana Nasser, Jerusalem Stone Group For the episode #12 of Business Beyond Borders, I interviewed Oriana Nasser, Managing Director at Jerusalem Stone Group, a Palestinian company specialising in stone and marble quarrying. Oriana has a bachelor’s degree in electrical engineering from San Francisco State University and was the […]

My Skimlinks Journey with Alicia Navarro, CEO and Co-Founder of Skimlinks

episode 11 My Skimlinks Journey with Alicia Navarro, CEO and Co-Founder of Skimlinks This week on the Business Beyond Borders podcast, I interviewed Alicia Navarro – CEO and Co-Founder of London-based Skimlinks. Skimlinks is a content monetization platform, that helps online publishers make money and gain insights from their commerce-related content. Alicia launched her company […]

Women’s Contribution in the Business World with Sheba Nandkeolyar, Multicultural Marketing Expert

episode 09 Women’s Contribution in the Business World with Sheba Nandkeolyar, Multicultural Marketing Expert Our guest this week is Sheba Nandkeolyar – Founder and CEO of MultiConnexions, National Chair of the Australia India Business Council, Board Member the International Advertising Association (IAA) Australia Chapter and Board Member of the Australia India Council. Born and raised […]