Why Expanding into International Markets Is Not a Crazy Idea (Part 3)
It’s that time of the week again … blog time. This week, I’m concluding my three-part blog on why expanding into international markets isn’t a crazy idea. In Part One, we looked at key global trends which make now the best time in history to enter international markets. In Part Two, I outlined the three […]
Why Expanding into International Markets Is Not a Crazy Idea (Part 2)
In last week’s post, Why Expanding into International Markets Is Not a Crazy Idea (Part 1), I talked about why I believe that there has never been a better time to take your business to the world. I also outlined a few of the key reasons that companies should be looking abroad and considering how […]
Why Expanding Into International Markets Is Not a Crazy Idea (Part 1)
Is the World Really Your Oyster? Stock market volatility, plummeting oil prices, China’s economy in crisis. The international stage is a pretty scary place these days, and businesses frequently perceive international markets as faraway, risky and full of unknowns. Why expand internationally? It’s not just that international markets are foreign and scary, they can also […]
Are Rockstars Risk-Takers?
Have you ever looked at another business that does the same thing as yours but has clients all around the world and felt just a tiny bit jealous? Why are some companies international rockstars while others are plodding along, just getting by with clients in one city or one state? Do the rockstars have more […]
Tunisia: Going from strength to strength
If the African north coast is an arch, then Tunisia could be its key stone. This country of 11 million people sits almost in the centre of the arch and is almost the right shape for a key stone. The country uses its geographic position to offer itself as a gateway to the rest of […]
Doing Business in South-East Asia: Interview with Michael Lee (full transcript)
With a population of 625 million people, South-East Asia offers some enormous export markets for your company’s goods or services. But why is South-East Asia really so important? Which countries should you consider and how do you get started? I recently sat down with Dearin & Associate’s Michael Lee to discuss the ins and outs […]
Going Global? Don’t start without reading this…
You’ve just received an email from a department store in China, requesting a meeting to talk about purchasing a shipment of the fantastically snazzy new shoes that your start-up company released last quarter. You’ve only ever traded in your home market before, but as you contemplate jumping online and booking a plane ticket to Shangai, […]
How is Dearin & Associates Helping Small Businesses Leverage International Opportunities?
In a recent event organized by OFX, Cynthia Dearin discussed how Dearin & Associates can help small businesses expand into international markets.Dearin & Associates launched the International Business Accelerator (IBA) in 2017. The IBA is a structured training and coaching program that speeds up and de-risks the process of taking a small business into international […]
Want to sell overseas? More transparency please
Fancy a pint of Guinness to drink? The dark Irish beer is available across the world. So almost any country you travel to on business, you can find a bar selling a pint of the black stuff. This is because Guinness is no longer a family owned brand but part of the multinational Diageo drinks […]
Seven Mistakes Guaranteed to Wreck Your Perfect Pitch Deck
Raising money from investors for a startup (or a going concern) is always a challenge – even if you’re an experienced founder. Sourcing capital involves selling ideas, convincing would-be backers that you have the capacity to execute your ideas and knowing your numbers – in short it requires a great pitch. And if you have […]
